Individual solutions with WordPress, instead of off-the-shelf themes

It is not for nothing that WordPress has become the most popular web CMS since its launch in 2003: Not only more than 60% of all CMS-based websites are operated with WordPress, even 34%, i.e. every fourth of all websites run on WordPress.

The advantages of WordPress as a platform for your new website are manifold:

Individual solutions with WordPress, instead of off-the-shelf themes

WordPress is open source

This ensures that WordPress is constantly being improved by a strong and worldwide community.

Anyone can participate and, above all, easily understand what WordPress is doing in its source code.

Furthermore, the commissioning of a WordPress-based website is not associated with any license

costs for the system as such.

 

WordPress is easy to use

Anyone who has already used other web CMS knows a thing or two about it: You just want to change

the text on the start page and suddenly you can no longer find yourself in your own system.

The WordPress user interface, on the other hand, is tidy, intuitive, and friendly. Even without prior

knowledge, editors can quickly find their way around and get their work done.

WordPress is easy to keep up to date

Updates for WordPress appear very frequently - especially when compared to competing solutions.

Thus, relevant security gaps are often closed within a few hours after they become known.

New features and improvements to existing functions also appear almost weekly. The installation of

the updates - at least done regularly and professionally - is quick and extremely rarely leads to

compatibility problems.

 

Individual solutions with WordPress, instead of off-the-shelf themes

WordPress can do SEO

WordPress comes naturally with strong features when it comes to search engine optimization:

Speaking URLs, clear page titles, and semantic content ensure that Google itself has already

praised it several times.

Despite all its advantages, WordPress is always the subject of criticism. It is considered unsafe, it

is not scalable, and reaches its limits as soon as websites with more complex content or functions

are to be created.

Due to user experiences with bad plugins and cheap themes, we keep hearing reservations. For

us at SCHUMACHER, however, the advantages predominate - we really enjoy working with

WordPress and we are very good at it. Due to our many years of experience, we adhere to strict

rules when creating websites with WordPress.

We are extremely economical in the use of plugins

“There is such a plugin that can do it…” - you often hear this from customers and unfortunately from

other WordPress developers as well.

What often seems like a simplification at first glance turns out to be a major source of problems:

The quality of WordPress plugins is often mixed - not every plugin developer adheres to the standards

in terms of code quality and updates that WordPress adheres to.

Very often, plugins cannot fully or individually fulfill the desired functions and you have to adapt these

functions with great effort or live with compromises. Solutions in plugins are often implemented

according to the watering principle since the largest possible group of website operators should install

them.

Sometimes plugins are then installed for trivial requirements, which, due to their poor quality, extremely

slow down the website and become real security gaps and gateways for attackers.

We prefer to solve your problem individually and precisely than pulling a plug-in from the quiver for

every little problem.

We never use off-the-shelf themes

Since our roots are in visual communication, we have our hearts and eyes for good design. We are

convinced that every brand has its individual character and this must also be reflected in its presence

on the web.

Finished WordPress themes are the opposite of individual: In extreme cases, they are also used on up

to 39,000 other websites and these websites, all look more or less the same.

Adjustments of the colors and fonts are usually only possible with unjustified effort, extensive

interventions in the layout are almost impossible. We always have the experience that if you start

pulling at one end of a finished theme, you break something in three other places.

This form of work cannot be calculated, the quality cannot be guaranteed according to our requirements.

Similar to plugins, the code quality of themes is sometimes more than dubious - here, too, the shotgun

is supposed to cover as many requirements as possible and themes are delivered with a lot of

superfluous scripts and third-party plugins.

This makes websites with ready-made themes sometimes extremely slow and difficult to maintain.

Experience has shown that it is hardly possible to deactivate or remove unnecessary functions again

and again.